Saphir Journal

What is Cordovan and how to take care of it

  Where does It come from? Many of you will have heard about Cordovan leather and might even own Cordovan shoes or are thinking of buying their...

How to use the Medaille D’Or Super Invulner spray

Our customers often ask us how they should properly apply the Super Invulner Spray, what it is best used for and how often it should be applied. Le...

The Derby Guide

Following last week’s Guide to Oxford shoes, this week we will take a look at the other classic style, the „Derby“.The main difference is, that a D...

The Oxford Guide

In this guide we would like to explain to you the different variants of one of the most iconic classic mens shoe the „Oxford“. In general Oxfords a...

Different construction methods for shoes

1. Goodyear-welted The Goodyear-welted construction is the most common way of making hi...

How to make your shoes fit with Shoe-Eze®

How to make your shoes fit with Shoe-Eze® We all know that feeling when we are excited to wear our new...

AVEL’s new disinfectant: a contribution during the Covid-19 crisis

The Covid-19 crisis presents a genuine challenge for our society and economy. During these difficult times the cooperation of everyone is require...

The 5 pairs of shoes you need and how to take care of them

1. The black cap toe Oxford A must have in every wardrobe is a black Oxford. Whether for a business meeting...

Which is the right colour of shoe cream for your shoes?

A question we often receive by our customers is which colour of shoe cream to choose. Our 1925 Cream is now available i...

PWC Avel

Our Lady of Paris will rise again

Cherished worldwide beyond the Christian community, Notre-Dame is a symbol of Paris and national history. Dating back to 1160 it is considered one ...

The world championships in Shoe Shining and Patina

Leather care requires knowledge, technique and craftsmanship and the world’s best leather savants put their skills on show recently at the World ...